Content marketing is a storytelling art which captures your specific user’s attention and helps them to solve their problems. How to write a seo optimized content to appear in first page of google?
Using a combination of publishing tools, apps, or software, content marketing is about communicating brand, calling to action, and providing unique selling points to customers.
Whether your B2B or B2C, your marketing content needs to be clear and focused.
What are the benefits of Content Marketing?
“Nine out of ten businesses work with Content Marketing therefore they go beyond conventional advertising strategies and then promote products by different publishing.
Here are some Content Marketing advantages
- Easy to reach your target audience by providing them with relevant and quality content.
- Great content will improve more traffic to your site.
- Create awareness about the brand with valuable content that reaches target users.
- By Submitting a guest blog with links website can earn backlinks
- From Guest blog post website can earn backlinks
Let’s do deep dive and check the factors to achieve best content
Readability is capable of reading a blog or content. However good readability is open and easy to understand. Low readability means the language is difficult to understand.
A text loses its value when it is inaccessible to its intended public
Basic Readability formula:
- Content-Length – Minimum 500 words give good experience for readers
- consecutive sentences – Avoid start sentences with the same words over and over
- H1, H2 – Use headings and sub-headings to show text structure
- High Resolution Pictures
- Use Same Font and Line Spacing
- Use transition words
What is the best tool to analyse the Readability score?
You need a content writer expert to achieve a 100% readability score, but with the help of the SEMrush content kit, anyone can achieve a 100% readability score
The content key metrics such as readability, length, link, target, and semantically related keywords can be checked for SEO-friendliness.
Above all the tool comes with features such as plagiarism testing, and checks content’s voice tone to ensure it’s synchronizing with your brand voice.
SEO Optimized content and best tool:
You may assume all content is SEO material, but this isn’t the case, similarly at the same time it is easy if you achieve the following steps.
Find out which keywords and sentences people are looking for, and Keep track of keyword traffic, and use the right tools to track where you rank with your target keywords.
Include the keyword in the title, and then in the first H1 or H2. After that, you can continue to use keyword variants. By doing so, you are making it easier for your readers and search engines to find their content.
How many times I should add keyword in an article?
It’s recommended to write minimum 3 to 4 times repeat your keyword.
Your keyword density is important to SEO because Google is trying to match the search query of a user to the web pages that best fit.
Image alt attribute
Adding images to your articles inspires people to read them and good images can also give you a strong ranking in results of image search.
Alt text for image will describe image’s function. For instance, your image is about superstar adidas shoes which is black in colour, then recommended alt text is:
<img src=”adidas.jpeg” alt=”black adidas shoe”>
For user to find your article from google search engine page then it is very important to write an eye-catching title and description, also you need to include your keyword in it, so titles are essential for SEO.
The meta description is a snippet up to 160 characters that summarizes the content of a page and try to use active voice with one call to action will be helpful to improve your serp ranking.
When the keyword search matches a part of the text in the meta description, Google is more likely to include it and show it in the search results.
You can create new content with the specific purpose of improving SEO optimized content with the aid of the SEMrush content toolkit, and you can easily build templates and export them quickly.
Just enter keywords to generate the template that best suits your needs.
Building link to your content to optimize your SEO ranking, tracking competitor content tags and more features can be discovered from SEMrush content toolkit.
SEMrush tool is mainly designed for seo optimized. If you learn how to use it very well it can do much more than that. This tool can be used for a number of marketing purposes, including ads, content marketing, social media, management and comparative analysis.
More than SEO purpose you can also create an entire content with 100% seo optimized using a single idea.
When you’re new to producing content, then what you want is the SEMrush Content Marketing Toolkit. This will help you create the highest quality content that will resonate with your audience and gain the sort of recognition and traffic that it deserves.